Graham Foulds is the Chief Commercial Officer at Plum Guide, which boasts the world’s most remarkable, expert-vetted collection of homestays. Previously serving as COO for seven years, Graham was responsible for developing and scaling the Curation AI engine together with the data science and engineering teams. Prior to joining Plum Guide, he led groundbreaking projects for industry giants such as Airbnb, Etihad Airways, and Air France-KLM and created an Open Innovation engine at Omnicom, driving transformative solutions. In his current role, Graham focuses on growth, forging strategic partnerships, shaping commercial strategy, and leveraging technology and AI to scale quality.