Helen Bassett is SVP and Head of Live Journalism & Events for Dow Jones and The Wall Street Journal. Since joining Dow Jones in 2015, Helen has held several roles at the company, leading its robust live events business. With a portfolio of over 150 events annually, Helen partners with the business and clients to maximize the strategic role of live events as a platform for content, experiential storytelling, audience and community. She leads the team accountable for strategic planning, program logistics and management, creative event production and experience. With 20 years of experience, Helen joined Dow Jones after spending time in both London and Sydney where she held roles in marketing and events.