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Scott Seay


Southern Vacation Rentals

With over 35 years of leadership in the retail sector, Scott Seay joined Southern Rentals and Real Estate in 2013, seamlessly transitioning into his role of Chief Executive Officer after years of experience as President and C-level positions for retailers including Home Depot, Kinko’s, and Build-A-Bear Workshop. In his nearly 10 years with Southern, Seay has played an active role in the company’s growth, focusing on expanding its operational and logistical successes.

Founded in 1995, Southern operates across nearly 200 miles of coastline of Northwest Florida and Coastal Alabama. The company is positioned as a local leader for vacation rentals, residential leasing, and real estate across all areas of operation. Southern utilizes an innovative high-tech/high-touch approach that sets them apart from local competition. With the goal of being the most caring company along the Gulf Coast, Southern offers big company reach and resources while ensuring exceptional experiences for guests and owners alike.

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