A weekly round-up of the stories featured on our Skift Ideas Blog, highlighting the exciting new creative projects, campaigns, designs, and future-making ideas from across the travel industry.
In this week’s round-up, Ras Al Khaimah aims to inspire visitors to relax with a new campaign starring the ‘most relaxed cat in the world’, Indigo Hotels aims to foster neighborhood relationships with its new borrowing scheme, and Qantas tells the story of Aboriginal sisters through its new livery.
Catch up below:
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