Dr. Amaryllis Verhoeven is Head of Unit for Digital Transformation of Industry – Ecosystems II: Tourism & Proximity – in the Directorate General (DG) for Internal Market, Industry, Entrepreneurship and SMEs (DG GROW) at the European Commission (EU Commission). Before her current position, Dr. Verhoeven held different functions in the EU Commission related to Intellectual Property, Single Market and Energy files. She has also worked as an attorney with Cleary, Gottlieb, Steen & Hamilton. Dr. Verhoeven holds a Ph.D. in law and political philosophy from the University of Leuven, where she is also lecturing on a regular basis.