With expertise in cloud technologies, Joff Romoff leads global initiatives within Google Cloud, focusing on the travel and hospitality industries. Previously, Joff oversaw lodging at Corpay and served as Korea Vice President, Commercial (South, East, Asia) at InterContinental Hotels & Resorts, contributing to commercial strategies within the hospitality sector.

Earlier in his career, Joff held the position of Global Travel Supplier Management Head at SAP, applying knowledge of enterprise resource planning (ERP) software to travel industry solutions, as well as leadership roles including Vice President, Market Management (Americas) at Expedia; General Manager, Sales at Air Canada; Vice President, Sales at Amadeus; and National Sales (Corporate and TMC) at American Airlines.

Joff holds a bachelor's degree from Ryerson University.