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Kristen Ashton

Vice President, Business Development

Executivevents, Inc.

Born and raised in beautiful Boulder, Colorado, Kristen pursued her college education at the University of Colorado (Go Buffs!) earning a bachelor’s degree in Broadcast News Journalism with a minor in English.

Kristen has been an integral part of the Executivevents team since 2010. She started working as a part-time administrative assistant while still in college and became a full-time contributor as soon as she graduated. Prior to her promotion to Vice President of Business Development, she held positions as Director of Sales, Event Coordinator, and Registration Manager. Her strong desire to learn and innovate drives her consultative approach, allowing her to effectively connect with her team and clients while exploring new technologies and solutions to complex challenges. Her most recent major accomplishment has been helping lead the development of Executivevents’ new onsite technology for badging, lead retrieval, and session tracking, which officially launched this fall.

Outside of her professional life, Kristen enjoys quality time with her husband, Cooper, and their one-year-old son, Hays. They love traveling, cheering on their favorite football teams, and riding bikes together. They are eagerly anticipating the arrival of a baby girl in January, which will complete their family.