Chief Commercial Officer
IAG Loyalty
In the three years since he took on the role, Rob has delivered ambitious strategies for growth, increasing the member base to over 40 million and building new partnerships with market-leading brands like Nectar, Barclays, and Uber. His relentless focus on the customer has resulted in significant growth in the collection and redemption of the Avios currency year-on-year—members now spend more than £40bn each year when collecting Avios. Before joining IAGL, Rob held senior positions at British Airways, Hilton, and Sainsbury’s.
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