Steering Travel Toward Measurable Sustainability Goals

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Steering Travel Toward Measurable Sustainability Goals

Environmental sustainability goals are moving from a marketing talking point to implementation as businesses face increasing pressure to turn rhetoric into action. However, while achieving net-zero has become a new strategic imperative for many companies, getting there will require guidance and support. 

What steps can businesses take to quantify sustainability efforts and reach science-based targets? How can organizations remain accountable as time goes on? To answer these questions, a measurability gap needs to be addressed. 

In this webinar, Christopher Hook, global head of sustainability at Uber, and Lydie Charpin, vice president of corporate travel and spend management at Mastercard, will join Skift to discuss how businesses can maintain transparency and accountability for sustainability goals, establish clear and measurable steps to reduce CO2 emissions, and balance new sustainability practices with cost, considering not only their company’s bottom line but also the brand and customer experiences.

What You’ll Learn

  • Why establishing transparent emissions tracking is the first step organizations can take to make meaningful climate progress
  • How to adequately address measurement pain points as more explicit environmental goals are set
  • How corporate travel leaders can help their employees travel responsibly while continuing to reap the benefits of meetings, events, team gatherings, and more
  • How to deploy sustainable technology solutions to reduce emissions and improve the planet for future generations



Darren Frei, Branded Content Editor, Skift

Panel Discussion


Why You Should Participate

Skift Live events are transformative to businesses and brands.


Learn from the experiences and strategies of the most creative leaders at major travel brands.


Our agendas are jam-packed with opportunities to learn from experts, gain tactical knowledge, and understand the latest trends in travel.


Attendees will hear insights on how tech is disrupting the industry and adapting to consumer demand.

About Uber for Business

Uber for Business brings the best of Uber to organizations around the globe with a seamless platform built to help them better support and engage those they employ and serve. With global scale, integrated solutions and exceptional service, Uber for Business empowers organizations to streamline business travel, reimagine employee wellbeing, and elevate the customer experience – all while enabling employees to effortlessly leverage the Uber they love and trust in their professional lives. Since launching in 2014, Uber for Business has scaled to 60+ countries and 10,000 cities, and helped 170,000 organizations bring flexibility and efficiency into their operations. For more, visit our website.

Work With SkiftX

This virtual event was created by SkiftX, Skift’s in-house creative studio. SkiftX creates content, research, and experiences for travel’s biggest brands. Interested in co-creating an event with us? You find out details about event sponsorships and other custom opportunities by emailing our sales team at [email protected].