As Chief Executive Officer of Intrepid Travel, James Thornton leads the global business to deliver on the company’s dual objectives of expanding the market for sustainable, experience-rich travel, and operating a company that has a purpose beyond profit. Hailing from the UK, he began his career in the lucrative field of investment management, before making a career change to join Intrepid Travel’s UK office as Sales and Marketing Coordinator. Over the past 15 years, he has made an impact on the business in a variety of senior roles including UK and Europe Regional Director, General Manager Global Sales, and Managing Director of Intrepid Group. He is a member of the Young President’s Organization and the Australian Institute of Company Directors, and in 2018 was recognized as the hospitality and tourism executive of the year by CEO Magazine.